Macbeth as a tragic hero essays

Macbeth as a tragic hero essays The play Macbeth, written by Shakespeare is a tragedy. Tragedy is the most moving genre in plays. In a tragedy there is a big difference between good and evil, and there is an occurrence of pleasure and suffering. In this play the evils are portrayed by Macbeth and his followers and the good by Malcom, Macduff, Ross and Siward. All tragedies contain a tragic hero. A tragic hero is someone with a potential for greatness, posses a fatal flaw which leads to his downfall and suffering. In the play Macbeth, Macbeth is a tragic hero because he fulfils the criteria for being one. Macbeth has a high status in Scotland. He is the thane of Glamis and cousin to the King, Duncan. Macbeth fights bravely for King and country. His Captain also commends on Macbeths fighting, when he says, Yes, as sparrows eagles, or the hare the lion. If I say sooth, I must report they were as cannons overcharged with double cracks (I, II). Macbeth is likened here to an eagle, a lion and an overcharged cannon, as this shows his power and how great he is on the battle field. Macbeth defeats Macdonwald in war and then deals with a second assault successfully. Macbeth fights well and fiercely. Ross confirms this when he makes this comment Till that Bellonas bridegroom (I, III). This means that Macbeth can be the bridegroom of Bellona, the goddess of war. Her bridegrooms are normally the fiercest of warriors, so being likened to one of them is an honor. Duncan shows utmost respect and approval of Macbeth when he says this, O valiant cousin, worthy gentlemen! (I, II). The evidence of the admiration which Duncan has for Macbeth, is when he gives him his new title, thane of Cawdor. Macbeths potential for greatness is also shown in his close and loving relationship with his wife, who he deeply respects my dearest partner of greatness(I, IV). Macbeth eagerly shares his good fort ...

Will the New SAT Close the Education Gap

Will the New SAT Close the Education Gap SAT / ACT Prep Online Guides and Tips Big changes are coming to the SAT this year, and the impact that they will have on students is a topic of fierce debate. Will they provide a leg up to students who are put at a disadvantage by the current test format? Or will they make disparities between the scores of high and low-income students even more pronounced? In this article, I'll go over both sides of the argument and provide my own take on how the changes to the SAT will affect the education gap. What Is the Education Gap, and How Does It Relate to the New SAT? When we talk about the â€Å"education gap," we mean that disparities in income (and race, as a related factor) continue to mirror disparities in access to educational opportunities and overall quality of education for students.Many people have argued that tests like the SAT only serve to widen this gap between poor and wealthy students.It has been proven time and again that higher parental income correlates with higher SAT scores. In making these new changes to the SAT, the College Board aims to combat this issue by creating a test that puts students on an equal playing field regardless of income. The most significant changes that will take place on the new SAT include: the elimination of Sentence Completion questions in the Reading section a shift in focus on the Math section with less geometry questions and more questions dealing with algebra, fractions, and trigonometry grammar questions in the Writing section that reference larger passages rather than individual sentences. There will also be questions on the Reading section that ask students to interpret data in charts and graphs.Overall, questions will be more directly related to real-life scenarios and less confusingly worded. Some with a more cynical view of the changes say that while this is the College Board’s public rationale behind changing the test, its real reason is business-related.Since the ACT is now more popular than the SAT, the College Board is changing the SAT to align more closely with the ACT so that it can reclaim its standardized testing market share.While the College Board says that their changes will combat the education gap by testing what students actually learn in schools and making the test less â€Å"puzzle-like†, some people think that it will either exacerbate existing problems or change nothing about the current system. In the next section, I’ll go over the arguments presented by both sides. My alternate plan for the new SAT: change tactics completely and make the test so puzzle-like that it's actually just a giant jigsaw puzzle. You only get a perfect score if you can finish the puzzle without flipping over the table in frustration because all the sky pieces look the same. Will the New SAT Close the Education Gap? There are valid arguments from each camp on this, and we won't know for sure who is correct until the new SAT has been out for a few years. I'll present both sets of ideas so you can get an idea of the logic behind each point of view. Theory 1: Yes, It Will Close the Education Gap Some people (such as spokespeople for the College Board) argue that the new SAT will remedy many problems that plagued the old testing format. Onemajor difference is that students won’t have to face Sentence Completion questions, which test obscure vocabulary words that students with from disadvantaged backgrounds are less likely to know. The elimination of these questions might allow underprivileged students who have a great deal of potential to score higher on the test. The new version of the SAT will focus on knowledge of the nuances in meaning of more common vocabulary words in the context of larger passages. Arguably, this is a more logical way of testing vocabulary when considering what students will need to know to be prepared for college academics and careers. The College Board is also partnering up with Khan Academy to offer free SAT prep services.They argue that this will allow low-income students to gain access to some of the same advantages that were once only available to wealthy students.They have also streamlined the process for obtaining fee waivers for low-income students. The College Board will provide four automatic college application fee waivers for students who were eligible for fee waivers on the test. The new test will also incorporate questions that are founded in real life scenarios and contain less confusing wording.The new SAT focuses on questions in context rather than in isolation (which is why reading and writing are now all passage-based).This means that students without preexisting knowledge of specific grammar rules or vocabulary words might have the potential to succeed on the test if they can infer wisely from the context of a question. This new formatting also means that there are less learnable â€Å"tricks† on the test that could trip up students who don’t have the opportunity to use test prep services. Students who aren’t familiar with the format of SAT questions will be put at less of a disadvantage.The more predictable content on the new test in the form of specifically outlined passage subject matter will give students a better idea of what to expect even if they haven’t been able to prepare extensively for the test. Yeah! No education gap! Party! Theory 2: No, It Won't Solve the Problem of the Education Gap (and Might Make It Worse) Others have argued that the new SAT will exacerbate existing problems with the test and widen the education gap.The College Board says that the new SAT will level the playing field by testing what students actually learn in schools, but this new testing format could make existing differences in high school quality all the more obvious in score results. The purpose of the SAT is to provide a common metric to measure student academic ability apart from the subjective determinations of each high school.If the new SAT tests what students have learned in school more directly, won’t that just lead to more disadvantages for low-income students who attend poorly resourced public high schools? Although questions on the new SAT will focus more on interpreting meaning in context rather than vocabulary and grammar skills in isolation, this probably won’t eliminate an advantage for wealthier students who attended better high schools.These students’ inference skills and knowledge of how to interpret arguments and words in context will be better developed through a higher quality education.Also, the fact that the new essay asks students to analyze the author’s argument rather than formulate their own opinions means that low income students might be put at more of a disadvantage if they haven’t been given proper instruction on how to read analytically in their high school classes. Even though the SAT will now offer fee waivers to all low-income students and is partnering up with Khan Academy to offer free test prep for all students, this doesn’t mean that wealthy students will lose their advantages.The fact that free test prep is being offered means that it's still possible to prepare for the test.With the new test, a market for specialized test prep services that are more individually tailored and more expensive will continue to exist. Wealthy students will still have the potential to access advanced test preparation services and potentially be able to improve their scores more drastically than students who only have access to free materials. All this could potentially lead to increased inequality in the college admissions process as a result of greater differences in scores. Low-income students may be put at an increased disadvantage on the new test due to a lower quality education overall, creating even greater class divisions in terms of access to higher education and career opportunities. I don't know what this guy is so upset about; he gets to wear a silly hat while we all sit here contemplating the flaws in the American educational system (presumably while either hatless or wearing comparatively boring and joyless hats). SMH. Conclusion Now that we’ve heard both sides, what’s the verdict?It’s hard to tell because we don’t have reliable score data on the new SAT yet. In my opinion, there are compelling arguments made by both sides of the debate.I think that the changes to the SAT will have a minimal impact on the education gap that currently exists between high and low-income students.It’s great that the College Board is committing to offering free prep services and fee waivers for low-income students, but as long as it’s possible to prep for the test, there will be a market for prep services that cost more and provide better results. It is reasonable to argue that making the test more straightforwardcould help put lower income students at less of a disadvantage, but sometimes I have to wonder if this is a case of a â€Å"race to the bottom† in the standardized testing market. The SAT is trying to compete with the ACT to offer the "fairest" testing model, but in doing so they may be compromising the test's value as an assessment of academic ability. Since it’s too hard to actually improve the quality of the educational system, companies are creating less challenging tests to make everyone feel better about these basic inequalities. Students who go to good high schools and come from wealthier backgrounds will most likely earn higher scores on the SAT regardless of how unbiased the format of the test is. It’s possible that everyone will get slightly higher scores on the new SAT, but the income gap will remain the same. Until we commit to combating the root of the problem - poorly funded high schools with overwhelmedteachers- on a large scale, I don’t see the education gap changing much,regardless of the introduction of the new SAT. What's Next? Wondering what your SAT scores might mean for your future? Check out this article that goes into detail on whether SAT scores can predict success. What do your SAT scores say about you? Find out what your SAT scores actually measure. Are you unsure of whether you should take the new SAT or the ACT this upcoming year? Read more about which students should take which test. Want to improve your SAT score by 240 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Issues And Features Of The Audit Process Term Paper

Issues And Features Of The Audit Process - Term Paper Example Independent auditing is encouraged in organizations in order to protect the potential investors and shareholders from any misrepresentation of the financial statement or fraudulent claims that are often made in the public companies (Gray and Manson, 2008: 98). Moreover, after the Sarbanes-Oxley Act (SOX) introduced in 2002, the appointment of the independent auditor becomes mandatory for improving the auditing and accounting procedure. Many organizations are seen to appoint independent auditors, who are certified public accountants, responsible for checking their business transactions and financial records, yet not being affiliated with it (Singleton, T.W., and Singleton, A.J., 2010: 13). However, independent auditing is seen to suffer from a large number of threats such as intimidation threat, trust or familiarity threat, advocacy threat, management threat, self-review threat and self-interest threat. Therefore, safeguarding the independence of the auditors becomes a major area of c oncern. This report focuses on the safeguards for the independence of auditors. Safeguards to save the Independence of the Auditors On recognizing the significant threat of independence in the auditing process, the organization must decide on some safeguards in order to save the auditors. Some of the approaches that are considered by organizations are as follows: Mandatory rotation in the auditor: In a case where an external auditor is serving a particular client for many years, they often end up building relationships with their clients, which make them less skeptical about their work than that they would have been otherwise. The SOX Act has made it mandatory for the public company, who is the partner-in-charge, to rotate their auditors, at least every five years. However, for non-public companies, there are no such requirements for rotation of auditors.

Strategic Management Essay Example | Topics and Well Written Essays - 1250 words - 9

Strategic Management - Essay Example The fundamental question that the author is addressing, how does strategic HRM promote thinking about the public workforce? This is about the role of human resource and the best practice that circumvent effective management of the human resource in the postindustrial society. Such a question helps the authors showcase the myriad changes the resource itself as well as the practices to manage it has undergone along the lucrative packages attached to effective HRM in modern strategic management. The most important information of the article is that strategic significance of the human resource and its origin, particularly the alteration of the goods and services production services. The article compares that pre-industrial and post-industrial periods against the significance attached to people in the final goods and services with respect to tactical and operational importance. In the pre-modern world, the article notes how individual were operationally significance when they served as common labor that culminated in the production of physical products or services. Indeed, the pre-manufacturing and office operations saw people assigned to the certain position based on the industrial-based organizations in which organizational bundles of responsibilities, duties and tasks determined how human resources were utilized. However, in the post-industrial era people are tactical and undergoes massive training, varied and not easily interchangeable with a more complex organizational f rameworks when contrasted to the early industrial system. Thus, the deployment of human resource is currently determined by supervisory styles., morale and human connections, human learning as well as organization design. Moreover, there is a myriad change in the post-industrial system with respect to the relationships between productivity and people. This validates the significance of HRM as productivity surpasses a mere definition of

Central business district investigation Essay Example for Free

Central business district investigation Essay Introduction: The inner city is the zone between the central business district (CBD) and the suburban housing areas. In British cities the inner city grew during the industrial revolution. Factories were built on the edge of the historic towns, now the CBD. Many people view inner city areas as rather dull and depressing as they tend to be overcrowded and polluted. Unfortunately even though the problems of inner city areas are apparent the local councils and business and invested a greater proportion of money in CBD rather then inner cities, which has lead to an escalating problems. The Diagram illustrates the burgess conurbation model, which highlights the various areas of a conurbation settlement: The burgess model of urban land consists of five concentric circles arranged around a CBD inner core. All conurbation models initiates with the central business district (CBD), which forms the heart of a settlement. Large businesses exist here since they are the only ones able to afford the high land values and rents. The inner city is the 2nd zone in the burgess model. This zone represents old industry established at the birth of the city. The third zone is known as the Low-class residential which is located in the inner city close to the old industries. This was because the poor who worked in these industries had to be local. The medium class residential represents the penultimate zone. This is more expensive housing catering for the moderately wealthy populace. The final zone is the high class residential located in the rural urban fringe. This is the most affluent area and caters for the wealthiest element in the population. According to this model, cities grow outwards from the original site; therefore properties are younger on the outskirts of the city. The Burgess Urban Land Use Model In 1925, E. W. Burgess presented an urban land use model, which divided cities in a set of concentric circles expanding from the downtown to the suburbs. This representation was built from Burgesss observations of a number of American cities, notably Chicago. The main characteristic of the inner city was for the industries to build factories to maximise production. The land was cheap and there was room for expansion for the industries. Houses were constructed local to the factories so that workers would not need.

One Flew Over The Cuckoos Nest Essay -- One Flew Over The Cuckoos Ne

One Flew Over The Cuckoo's Nest   Ã‚  Ã‚  Ã‚  Ã‚  Sometimes in life people are forced to conform to a certain situation for lack of a better alternative, and this is the case in One Flew Over the Cuckoo’s Nest. These such people lack the will to stand up for their scruples, and intern are simply guided through their mundane lives by the powers that be. Until someone comes along offering them leadership and the prospect to become â€Å"big again.† The man who does so is no other than R.P. McMurphy. Scanlon, Harding, Bibbit, and Chief Bromden may have become adjusted to the oppressive system in which they lived, but certainly were much better adjusted to the real world and life in general after their experience with McMurphy.   Ã‚  Ã‚  Ã‚  Ã‚  Some people may argue that the people of the mental hospital were better off without McMurphy because their lives were â€Å"normal† and routine. Their daily routine guided them through a series of happenings, which were both comfortable and tolerable to them, even though as a result of this they would remain subject to the manipulative ways of Nurse Ratchet. These people would say that the â€Å"oppressive society† that they lived in may not suit everyone, but certainly suited them.   Ã‚  Ã‚  Ã‚  Ã‚  McMurphy, on the other hand, finds this setting to be suitable for no human being, and soon after arriving he sets the tone for change. â€Å" Well what they got that man strapped down for,† says McMurphy, â€Å" I don’t like that, no sir, it just aint dignified.† By coming to the hospital he brings a sense of realism and courage to the lives of these patients. They have been longing for leadership and McMurphy won’t be intimidated. â€Å"I’m thinkin’ a takin’ over this whole shebang,† says McMurphy, and he knows in order to do this he must instill courage into the patients of the ward.   Ã‚  Ã‚  Ã‚  Ã‚  As we are first introduced to the characters, we as the reader meet Harding, a middle aged man, who wears glasses and basically keeps to himself, saying only what he feels need be said. â€Å"Miss Ratched is a veritable angel of mercy and why, everybody knows it. She’s unselfish as the wind, toiling thanklessly for the good of all, day after day, seven days a week†¦ Oh no my egomaniac buddy, she is dedicated, she gives every bit of herself, she desires nothing more to see us walk out of her adjusted and capable once more of coping with life,† says Harding. What Harding does not yet know is McMurphy will... ....) I’m big again, Mac.† He turned and rushed out the window into the horizon.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Some people are forced to conform to a condemning situation, but thanks to McMurphy these people did not. He brought them all hope and a new light and sense of well being. He taught them how things were on the outside, in the â€Å"real world† and took them away from the boring lives they lived in the hospital even if it was only for a short amount of time. He gave Harding, Billy, and Chief Bromden the courage which they had always longed to have but could never exude on their own, and I certainly think society needs more people like him, more people to lead other and instill them with power. We as human beings long for leadership and someone to give us worth, and R.P. McMurphy was certainly the person to do so for these people. He may not be the best contribution to the economy, but in regards to people in general, there is no denying the potential we could have if only there were more people like him, people to motivate, and give us pride. McMurphy certai nly did this for all of the people he encountered in the hospital and made them better adjusted to live their lives to the fullest every day.

Code of Ethics ( Automobile Industry )

Subject: Business Ethics Project: ONZAA Automobiles Dated: 20/04/2012 Submitted To: Sir Assad Submitted By: Muhammad Naeem ( 068 ) Muhammad Adeel Kahlid ( 021 ) Adil Farooq ( 039 ) Umar Sadiq ( 041 ) Muhammad Ziad Iftikhar ( 032 ) Department:Management Table of contents Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦05 Guiding Principles at ONZAA†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 6 What is the â€Å"ONZAA Code of Conduct†Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦07 ONZAA AND US†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 08 OUR ACTIVITIES IN THE COMPANY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 09 1. Compliance with laws and regulations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 2. Use and Management of Assets and Confidential Matters†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 3. Insider trading†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 10 4. Activities promoting safety†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 5. Environmental preservation activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 11 6.Research and Development Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 11 7. Production and Distribution Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 12 8. Sales Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 12 9. Overseas Business Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 13 10. Profitability Enhancement Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 13 SOCIETY AND US†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦14 1. Corporate Communication Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 14 2. Philanthropy and Community Relations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦14 3.Corporate Communication Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 15 4. Shareholder Relations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 15 5. Political and Religious Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 15 6. Government Relations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦16 7. Traffic Safety Education Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦16 8. Disaster Prevention and Crime Prevention Activities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 16 With Our Business Partners†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 17 1. Social Responsibility†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 17 2.Sustainable Relationships†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 17 3. Global Procurement†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 17 4. Business Continuity Plan†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 17 Integrity in the Workplace†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦18 Fair Treatment and Respect†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦18 1. Equal Employment Opportunity †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã ¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦18 2. Health and Safety †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦18 Accurate Information, Records, and Communications†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦19 Treat Everyone with Respect†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 0 Gifts, Favors and Conflicts of Interest†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 21 Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 24 References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 25 Introduction: Since our founding, we have always pursued the development of products that offer superior value and contribute to an affluent lifestyle for our customers. The Suzuki name and our current lineup of products, consisting mostly of motorcycles, automobiles, outboards, electric vehicles, etc. , is respected by many not only domestically, but as a global brand in countries throughout the world.We believe that in order to maintain our business activities and continue to hold the trust and respect, it is important to provide the customer with satisfaction through our valued products, be fairing obeying the rules, and show transparency in free activities as a global corporate citizen. Corporate Social Responsibility (CSR) has become increasingly prominent and as described pre-previously, we fully acknowledge its meaning and importance. Corporate Social Responsibility to Suzuki is providing our customers with products of value and above all, obeying the laws and rules, and acting fair and in good faith.In a word â€Å"Compliance† in its Literal sense. We must maintain the trust of our customers, business partners, investors, local communities, employees and other stakeholders, and build solid relationships through compliance. Our first â€Å"Environmental Report† has been pub lished since 1999. Last year, with the addition of social aspects, we published our â€Å"Environmental and Social Report. From this year we present ONZAA’s CSR Concepts and Activities, in a more comprehensive and systematic format so that more people can read with greater interest.We hope that this report provides the reader with a good opportunity to understand our CSR activities. Guiding Principles at ONZAA 1. Honor the language and spirit of the law of every nation and undertake open and fair corporate activities to be a good corporate citizen of the world. 2. Respect the culture and customs of every nation and contribute to economic and social development through corporate activities in the communities. 3. Dedicate ourselves to providing clean and safe products and to enhancing the quality of life everywhere through all our activities. . Create and develop advanced technologies and provide outstanding products and services that fulfill the needs of customers worldwide. 5. Foster a corporate culture that enhances individual creativity and teamwork value, while honoring mutual trust and respect between labor and management. 6. Pursue growth in harmony with the global community through innovative management. 7. Work with business partners in research and creation to achieve stable, long-term growth and mutual benefits, while keeping ourselves open to new partnerships.What is the â€Å"ONZAA Code of Conduct†? Our daily business operations are built on and supported by the corporate philosophy and its Values and methods that have developed through years of diligent effort and passed down from Generation to generation through ONZAA MOTOR CORPORATION and its subsidiaries ( â€Å"ONZAA†). ONZAA & US Through our communication and dialogue with the company, we (people working for ONZAA) strive to build and share fundamental value of â€Å"Mutual Trust and Mutual Responsibility†.ONZAA (ONZAA MOTORCORPORATION and its subsidiaries) endeavo rs to improve its business achievements so that ONZAA can continue to provide employment and air and stable working conditions for each of us. Simultaneously, ONZAA promotes a work environment in which each of us can work in harmonious and dynamic manner. In return, each of us implement the â€Å"ONZAA Code of Conduct â€Å"and endeavor to fulfill our duties with integrity. By fully utilizing our ability and capabilities and cooperating with others working for ONZAA, we continue to improve the business performance of ONZAA.OUR ACTIVITIES IN THE COMPANY Based on a philosophy of â€Å"Customer First†, ONZAA strives to provide attractive products and services that meet the needs of customers worldwide. ONZAA also seeks to achieve the top-level world standard in environmental protection and safety measures. In these regard, ONZAA is unfolding daring plans both domestically and abroad concerning environment and safety, and in relation to research, development, procurement, produ ction, distribution, sales and services.When carrying out our work, each of us should all be aware that our work is linked to all of the business activities of the company. In this regard, ONZAA does not tolerate illegal or criminal acts or acts in violation of the company policy and rules, regardless of whether such acts were motivated â€Å"in the interests of the company† or â€Å"in the interests of the customer†. We should comply with the law and should always act with awareness and responsibility.We should rise to the challenge of solving the many issues that arise, as customer needs diversify and as progress is made in Toyota’s globalization, such as mastering of the world’s most advanced technologies, establishing the world’s most suitable procurement and supply networks, meeting environmental and safety standards, and improving customer satisfaction. 1. Compliance with laws and regulations: ONZAA will comply with applicable laws, internal company policies and rules, abide by sound Social norms, and take appropriate action against any illegal or criminal acts or act in violation of The Company’s policies and rules.ONZAA will not make any exceptions to this commitment, regardless of whether an unlawful act is motivated â€Å"in the interests of the company† or â€Å"in the interests of the customer†, or carried out under the instructions of one’s superior. We should implement the â€Å"ONZAA Code of Conduct† and make a commitment to comply with applicable laws, as well as internal company policies and rules, and to abide by sound social norms in all aspects of our work. 2. Use and Management of Assets and Confidential Matters: Ensuring asset maintenance and confidentiality managementONZAA possesses a wide variety of tangible and intangible assets that are indispensable and invaluable to its successful business operations. In order for ONZAA to use such assets effectively and at any ti me during the course of its business activities, ONZAA manages such assets with a firm hand in order to prevent such assets from being lost, stolen or used illegally or wrongfully. ONZAA endeavors to manage and protect confidential information (e. g. , its trade secrets) and tousle such information in an appropriate manner.At the same time, ONZAA does not tolerate the illegal use of another party’s assets or intellectual property or the unauthorized use of another party’s confidential information. We must manage and protect ONZAA’s assets, intellectual property, company secrets (such astride secrets etc. ) and personal information, as well as respect the assets, intellectual property and confidential information of others. 3. Insider trading: ONZAA possesses a large amount of valuable internal (confidential) information and does no tallow people working for it to engage in insider trading, such as using confidential information to buy and/or sell stocks.We must understand that insider trading is clearly not permitted. Not only is it illegal in many countries, but it also destroys the mutual trust that ONZAA has built with its investors, affiliated companies and business partners. Therefore, we shall not engage in or permit any insider trading. 4. Activities promoting safety: For an automotive manufacturing company such as ONZAA, the pursuit of safer vehicles is always one of its main challenges and mission.ONZAA endeavors as a group, in cooperation with our suppliers and dealers, to engage in research and development, design, production, quality control and after-sales services in order to deliver its customers ONZAA and/or Lexus vehicles that display sophisticated safety levels under various conditions and that provide a comfortable experience for drivers. ONZAA will also be actively involved with â€Å"People Education† (i. e. , Driver Education) and with improving the â€Å"Traffic Environment. †We should endeavor to think from the standpoint of our customers and pursue ways to make vehicles safer and offer our customers safety and trust. . Environmental preservation activities: ONZAA has a deep understanding of the necessity of environmental conservation on a global scale. Therefore, ONZAA has decided to â€Å"dedicate ourselves to providing clean and safe products and to enhancing the quality of life everywhere through all our activities† (Guiding Principles 3). Furthermore, ONZAA has developed a proactive policy and plans to assure continual improvements in environmental performance in the â€Å"ONZAA Earth Charter† and â€Å"ONZAA Environmental Action Plan†.ONZAA regards environmental issues as one of the company’s major challenges and takes environmental impact into consideration at all life-cycle stages of its vehicles, including development, production, usage and disposal. ONZAA promotes compliance with international environmental standards, implementation of enhanc ed environmental assessments, and realizing the principle of â€Å"building people and environmentally friendly vehicles† in cooperation with its suppliers, dealers, etc. We must endeavor to attain the highest level of environmental stewardship in each country and area. . Research and Development Activities: Developing vehicles from the standpoint of our customers In order to provide innovative, safe and outstanding high-quality products and services that meet the needs of customers through â€Å"research and innovation†, ONZAA has established research and development centers around the world. These centers are well-staffed with leading innovators and actively cooperate with other ONZAA group companies, as well as universities and research institutes, in order to strongly promote research and evelopment of advanced technologies in various fields. ONZAA does not tolerate research and development that violates any applicable laws or breaches of its agreements with its re search and development partners. ONZAA also does not tolerate the illegal or unauthorized use of another party’s intellectual property. Our goal is to develop vehicles from the customers’ perspective and to promote research and development. We respect the views of our research and development partners and seek to cultivate and maintain mutual trust.In addition, we use our best efforts to build a relationship of mutual trust by satisfying our obligations to our partners. We shall be mindful of respecting the intellectual property rights of others when conducting research and development and when realizing production. 7. Production and Distribution Activities: ONZAA endeavors to produce high-quality ONZAA and Lexus vehicles and parts and deliver them in an efficient manner in order to meet customers’ expectations.In order to realize such production and supply goals, ONZAA endeavors to build the â€Å"world’s optimum production network† and a â€Å"g lobal distribution network†. In addition, in order to enhance the global competitiveness of ONZAA and Lexus vehicles, ONZAA developed the Toyota Production System, which continues to evolve according to the characteristics of particular regions of the world and aims to achieve worker and environmentally friendly plants. We endeavor to maintain the safety and quality of products and to comply with laws related to production and distribution. 8.Sales Activities: Winning the trust of customers and dealers Based on the following three ideas, ONZAA strives to build a sales and service structure that meets various customer needs in a timely manner. In order to achieve such structure, ONZAA endeavors to build relationships with dealers based on mutual trust, and to bring mutual growth and support for fair competition and transactions. (a) Philosophy of â€Å"Customer First† Based on a â€Å"Customer First† philosophy, ONZAA strives to create a sale and service structure that promptly responds to the various needs of customer’s world wide.To achieve this, ONZAA develops products that meet customer expectations and implements a marketing strategy and sales style that matches the product profiles and various customer needs. (b) Mutual growth based on mutual trust ONZAA develops and provides attractive product lineups, various styles of dealer showrooms and sales styles, and a meticulous customer and revenue management system. ONZAA does this to contribute to the improvement of sales efficiency and profitability of its dedicated dealers, to build mutual trust and to bring mutual growth. c) Importance of fair market competition ONZAA respects free trade and market competition, implements ambitious sales strategies in order to obtain customer satisfaction and support in various areas of the world, and endeavors to engage in fair competition and transactions. We conduct our sales activities with the above ideas in mind. 9. Overseas Business Activi ties: To become a global company trusted worldwide ONZAA engages in business worldwide and many of its activities are conducted outside Japan, including not only manufacturing activities, but also research and development.ONZAA recognizes the ever-changing environment surrounding its business operations, global diversity, the specificity of each local area in terms of its own rules and customs, etc. , and the rapid changes in world political and economic climate. ONZAA respects international rules and laws, as well as the culture, customs and history of local societies. Thus, ONZAA promotes its business activities from â€Å"both a global and local† standpoint so as to contribute to the development of local economies and society.We contribute to expansion of ONZAA’s business overseas by respecting the culture, customs and history of each country, as well as national, regional and international laws and rules. 10. Profitability Enhancement Activities: Building a stronge r profit foundation In order to respond to the expectations of investors and society, ONZAA endeavors to perform various measures to improve business management efficiency, achieve sustainable increases in profit and strengthen the foundation of its management and profit. When determining investments or financing for various domestic and overseas projects.SOCIETY & US Through its business, ONZAA creates close relationships with society and its stakeholders (customers, shareholders, local communities, etc. ). Based on the basic understanding that â€Å"as a member of society, the company engages in business that contributes to society†, ONZAA operates its business in an open and fair manner. Through active public relations activities, investor relations and philanthropy, ONZAA aims to be a â€Å"good corporate citizen† that is trusted by the international community. ONZAA’s business is expanding rapidly worldwide.ONZAA feels that the support and trust of stakehol ders in ONZAA has helped the company realize such expansion, and ONZAA should not forget gratitude towards its stakeholders. Thus, ONZAA will respond strictly with respect to illegal or criminal acts and acts that are not socially acceptable, regardless of whether job-related or whether in private situation. ONZAA also strongly desires that the people working for ONZAA, a company engaged in automotive business, are aware of traffic safety and lead safe and pleasant lives. We support ONZAA’s aim â€Å"to become ‘a good corporate citizen’ that is trusted by the international community†.We strive to communicate openly and fairly with stakeholders, to gain more â€Å"ONZAA fans†, as well as to engage in activities that contribute to society’s sustainable development. We must also act, at all times, including when carrying out our works, in a manner that does not provoke unnecessary misunderstanding or misapprehensions, and to act with humility, h onesty, and integrity. Regardless of whether at work or in a private situtation, we should pay careful attention to traffic safety, obtain basic legal knowledge, and be aware of common social protocol.We need to do this so that we can be sensitive to illegal or criminal acts or acts that are against society’s common morals, and take swift and forceful actions against such acts. 1. Corporate Communication Activities: Communicating facts in an accurate and timely fashion Being Open and Fair -In order to become an â€Å"open company† and win the trust of society, ONZAA strives to communicate accurate and timely information to its stakeholders through active public relations and public dialogue, so as to enhance its corporate image and transparency.ONZAA listens to and respects its stakeholders’ criticisms and suggestions, and incorporates these as appropriate into its business. We endeavor to build positive relationships with stakeholders through open and fair comm unication. 2. Philanthropy and Community Relations: Becoming a corporate citizen trusted by international society -Towards attaining an enriched society and sustainable development, ONZAA, in cooperation with society, strives to effectively use its resources and to engage in activities contributing to society.Such activities are aimed at alleviating societal problems or issues and include initiatives with respect to the â€Å"nurturing of personnel†, the â€Å"environment†, and â€Å"traffic safety†. As a global company, ONZAA contributes to creating a sustainable society from the broad perspective of the future of the earth and humanity. As a good corporate citizen, ONZAA also focuses on local communities and focuses on social issues that each local community faces and endeavors to resolve such social issues. As members of the local community, we will take an interest in and gain awareness of local social issues.Based on such awareness, we will actively take pa rt in philanthropic initiatives such as volunteer activities. 3. Corporate Communication Activities: Communicating facts in an accurate and timely fashion – Being Open and Fair -In order to become an â€Å"open company† and win the trust of society, ONZAA strives to communicate accurate and timely information to its stakeholders through active public relations and public dialogue, so as to enhance its corporate image and transparency. ONZAA listens to and respects its stakeholders’ criticisms and suggestions, and incorporates these as appropriate into its business.We endeavor to build positive relationships with stakeholders through open and fair communication. 4. Shareholder Relations: Respect for shareholders’ benefit In order to respond to the expectations of shareholders and investors worldwide, ONZAA strives to operate its business globally and to enhance corporate value, while achieving stable and long-term growth. ONZAA considers relationships with investors to be important, and through timely and fair investor relationship activities, endeavors to promote understanding of its corporate management and business activities.As for corporate governance, ONZAA strives to enhance the transparency of its management and actively incorporates management -checks conducted by independent parties. We endeavor to contribute, through our work, to ONZAA’s efforts to meet the expectations of its shareholders and investors worldwide. 5. Political and Religious Activities: Moderate participation In the absence of any circumstances of concern (e. g. , such as the possibility that the activity will hinder the conduct of business), ONZAA respects participation in politics by people working for ONZAA and does not, in any way, interfere with individuals’ religious activities.However, these are private activities and, in principle, they cannot be conducted on company premises or in company time. We respect the rights of other people wo rking for ONZAA to participate in political and religious activities in a moderate manner. 6. Government Relations: Maintaining proper and transparent relations ONZAA strives to build transparent and fair relationships with political parties or administrative bodies (government agencies and public officials) and takes appropriate actions to comply with applicable laws and regulations.We maintain healthy and transparent relationships with political and administrative bodies and public officials. 7. Traffic Safety Education Activities: Improve traffic safety awareness of society as a whole In order to help create a safe and comfortable society, in addition to pursuit of safer vehicles, ONZAA actively promotes traffic safety education activities designed for today’s realities. ONZAA strives to enhance traffic safety awareness not only among people working for ONZAA, but within society as a whole.Recognizing the responsibilities of a company engaged in the automobile industry, we abide by traffic rules, and endeavor to be role models by safe driving and actively promoting traffic safety. 8. Disaster Prevention and Crime Prevention Activities: Creation of a safe society ONZAA, in cooperation with the local community, engages in disaster prevention activities and contributes to the recovery of local communities in the event of an actual disaster. ONZAA actively engages in crime prevention activities and the promotion of a safe society.Each one of us will maintain high moral standards and actively participate in the creation of a safe society. With Our Business Partners 1. Social Responsibility: We feel that the highest priority must be placed on our mission statement â€Å"Develop products of superior value by focusing on the customer† when contributing to society. And in creating products of value, it is our belief that the procurement section’s role is to work in mutual cooperation with our business partners so that both parties may prosper.We select our business partners through an impartial procedure based on quality, cost, deadline delivery, and technical development capabilities. And we have an open door policy, which offers the chance of teaming up with ONZAA regardless of size or track record. 2. Sustainable Relationships: In creating trusting relationships with our business partners we hope to build sustainable relationships. And because we feel that mutual communication is an important part of this, we promote the sharing of ideas not only with the top management but also among middle management and project heads, etc. . Global Procurement: We are working to develop stronger global procurement activities by working with global manufacturing bases. Procurement activities in the past were mainly focused on individual bases, but we have shifted to a more global approach to obtain the most suitable parts at competitive prices. This benefits not only ONZAA, but also our business partners who benefit with volume order stability, and also give way to the accumulation of technology. By sharing these merits we can build more confident relationships. 4. Business Continuity Plan:In addition to earthquake-proof reinforcing of individual office buildings, we have started compilation of a business continuity plan (BCP). We also recognize our responsibility to local communities, our business partners and customers for being prepared for large-scale disasters, including earthquakes, and recommend quakeproofing measures to our partners located in areas that are likely to experience heavy damage. We are also prepared to aid our business partners in their recovery if they should fall victim to such disaster. Integrity in the Workplace Fair Treatment and Respect:We hire, promote, train, and pay based on merit, experience, or other work-related criteria. We value the wide range of backgrounds of our employees. Our diversity is a strength in the increasingly diverse marketplace. And we strive to create work envi ronments that accept and tolerate differences while promoting productivity and teamwork. Each of us is responsible for creating and maintaining a productive work environment where the dignity of all employees is respected. 1. Equal Employment Opportunity: ONZAA is committed to equal employment opportunity.ONZAA extends employment opportunities to all qualified applicants and employees and strives to maintain workplace environments free of discrimination, hostility and physical or verbal harassment with respect to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression, or being a disabled veteran, a veteran of the Vietnam Era, or other covered veterans. ONZAA employees are entitled to a work environment free from conduct that even appears disrespectful.Certain jokes, cartoons, pictures, language, gestures, and touching may offend people and may result in a hostile work environment, which ONZAA does not tolerate. 2. Health and Safe ty: ONZAA’s overriding priority is to protect the health and safety of each employee. We all have a stake in a healthy, injury-free work environment that protects the health and safety of each employee. We should not compromise any person’s well-being in anything we do. This means following procedures for reducing accident risks, and it means using equipment safely.It means following safe workplace practices ? no exceptions, no shortcuts. It means promptly voicing safety concerns to supervisors, so we can correct situations that may endanger employees. Don’t assume that a safety hazard has been reported – take responsibility for reporting it yourself. ONZAA encourages employees to continue safe practices outside of the office, such as following safe driving practices: wearing your seatbelt; avoiding distractions (cell phones and texting); not driving while impaired; and obeying traffic laws and speed limits.Accurate Information, Records, and Communication s Intentionally creating or inserting false or misleading information in any ONZAA financial or other business record is strictly prohibited. Inaccurate information leads to bad decisions by ONZAA. And our customers, suppliers, investors, business partners, communities, and government officials rely on us for accurate information. All business records are to be maintained accurately. Whenever an inaccuracy finds its way into a record, it should be corrected and, where appropriate, the reasons for the correction should be noted.This is also important in engineering records. An inaccurate record is an â€Å"open loop. † We need to â€Å"close the loop† by clarifying and supplementing the â€Å"open loop† record with the accurate data or judgment. We must also ensure that ONZAA’s business records are available to meet the company’s business needs, including legal and tax requirements. That’s why we must comply with ONZAA’s Information Li fecycle Management (ILM) policies in creating, managing, and disposing of all ONZAA records. Be alert to and observe Litigation Holds. These are instructions from the LegalStaff requiring that certain records be retained beyond normal retention periods for legal or compliance reasons. Failure to comply with Litigation Holds can result in serious harm to ONZAA and its employees. It is unlawful to destroy, conceal, alter, or falsify any ONZAA business or other record, document, or object for the purpose of obstructing or influencing any lawsuit or other legal or governmental proceeding or investigation. The ONZAA Information Security Policy and Practices provide guidance on the classification and protection of ONZAA information.The ONZAA ILM policies provide guidance on creating, maintaining, and disposing of all ONZAA records containing ONZAA information, and for the Acceptable Use Practices that govern use of ONZAA information resources. These policies also apply to those third part ies, including contract workers, who have access to ONZAA information. Each of us must learn and comply with ONZAA Information Security and Information Lifecycle Management policies and Acceptable Use Practices applicable to our jobs.This includes everything from securing workstations, to keeping passwords secret, and much more. Treat Everyone With Respect Remember that customers, colleagues, supervisors, suppliers and competitors may have access to whatever you post. These individuals reflect a diverse set of customs, values and viewpoints. Offensive, demeaning, abusive or inappropriate remarks are as out-of-place online as they are offline. You are expected to abide by the same standards of behavior both in the workplace and in your social media communications.Be Aware That Your Online Communications Travel Fast, Remain Forever and Are Usually NOT â€Å"Private† There are no secrets on the Internet. Information you may think you have protected as â€Å"private† on so me social media sites may be accessed by others. Make sure you will have no regrets about what you said or did online if a reporter, a relative or your manager were to view it. If you are still unclear what actions are considered to be a violation of ONZAA policy, please refer to the Social Media Policy?Whether you are using email, voice mail, or social media channels, never make any illegal, unethical, unauthorized, or disruptive use of ONZAA information systems or equipment. This includes, for example, accessing, transmitting, or storing inappropriate material (e. g. , pornography, depicted nudity, lewd or violent materials, chain letters, sexually oriented jokes or cartoons, or other offensive/demeaning material related to age, race, color, sex, religion, national origin, disability, or sexual orientation).Violations will subject you to disciplinary action up to and including discharge. If you get an inappropriate message, or are confronted with instances of unethical business pr actices or behavior, report it to your leader, or contact the Aware line. Gifts, Favors and Conflicts of Interest †¢ Do not use your position at the Company to privately enrich yourself or others (such as family or friends). In fact, you should avoid situations that could even look to outsiders as if you are doing something improper. Never ask for a gift or favor from an individual or organization that does business with the Company, or is actively seeking to do business with the Company. †¢ Accept a gift or favor that is freely offered by suppliers, dealers, and others only if it is of nominal value, involves a normal sales promotion, advertising, or publicity, and there is a legitimate business purpose. In the United States, $50 is considered to be nominal value. See your local appendix, or ask your Human resources representative to find out what is considered â€Å"nominal value† in your country. Never accepts any of the following types of gifts or favors from an individual or organization that does business with the Company, or is actively seeking to do business with the Company: – Cash, gift certificates, or a gift of packaged alcohol (including beer or wine) – Tickets to any event, unless the supplier is in attendance and the situation meets all other entertainment limitations – A loan, unless it is from a regular financial institution on normal terms – Discounts on goods or services, unless the supplier makes them generally available to all employees in the Company – Gifts or other donations for parties or social events attended principally by Company personnel (for example, retirement or holiday parties) †¢ Return inappropriate gifts with a polite note explaining the Company’s policy. If it is not possible or practical for you to return the gift, consult your local Human r resources representative to determine what to do with the gift. †¢ Ask if you are not sure if something is approp riate.You may ask your manager, your local Human resources representative, the office of the General Counsel, or your local legal office. Know and follow Company policies regarding accepting refreshments, entertainment, and other social events associated with your work at the Company: – You may accept refreshments provided by a supplier while attending a business meeting. – You may accept only one meal per quarter per supplier. – You may accept only one meal per week, in total, from all suppliers. – You may accept up to two entertainment events (such as a golf outing, or a sporting, theatrical, or cultural event) per calendar year, per supplier, provided that the supplier is in attendance and the event does not require extensive travel or an overnight stay. Do not attend an event that involves adult entertainment when you are on Company business. †¢ Do not travel on a supplier’s aircraft or vehicle for transportation unless it is an authorized Company business trip (such as a trip to a supplier’s plant for a Quality review, or a local social event that complies with the Company’s entertainment policies). Additionally, any travel on a supplier’s aircraft must meet the requirements of directive. †¢ Although you may accept invitations from multiple suppliers, remember that frequent acceptance of gifts or invitations (even if within policy limitations) may create an appearance of impropriety. †¢ You may accept a gift while at a supplier-paid event, as long as the gift is of nominal value.Remember, prizes given out at such events are considered gifts. Therefore, you may not accept a prize of greater than nominal value, even if you win a contest to qualify for the prize. See your local appendix, or ask your Human resources representative to find out what is considered â€Å"nominal value† in your country. †¢ Use good judgment when you are offered gifts or invitations. If there is any doubt whether the conduct is appropriate, you should consult your Human resources represented d o not act on behalf of the Company with an organization in which you or a family member has a financial interest, or which employs a family member or close friend. Do not give preferential treatment, and avoid a situation that would raise the suspicion of preferential treatment. Consult with your management, Human resources representative, or the office of the General Counsel or your local legal office about any questionable situation. †¢ Do not use any nonpublic information gained through the Company for your personal advantage, or to enable others to profit from it. For example: – do not profit from a business transaction in which the circumstances indicate that the opportunity belongs to the Company. – do not disclose any Company information outside the Company, including financial, product, or bid information, prior to its authorized release. If you are a salaried e mployee, obtain prior written approval from the Company for the following circumstances: – Before working or performing services for an organization with which the Company does business – Before becoming a director, officer, or consultant of any other business – For employees who are ll 5 (or its equivalent) or above, before becoming a director, officer, or consultant of a nonprofit or charitable organization (such as the United Way or a disaster relief organization) at the national level, or before accepting a local position (in a similar organization) that has high, community-wide visibility †¢ Consult with your local Human r sources’ representative before you act, if you are in doubt about how this policy affects you. I’ve or pay your own way. Conclusion We strive to act with personal and institutional integrity in the workplace, the marketplace, and the communities where we live.We must all understand and apply our values and policies to e nsure that we compete – and win – with integrity. Winning with Integrity poses a challenge to each of us. It requires strength of character to act when the easier course would be to ignore the problem. We can all fulfill our responsibilities by: * Following Winning with Integrity, ONZAA’s Code of Conduct; * Raising potential instances of misconduct to leadership; * Giving feedback on problem areas and suggesting improvements to leadership; * Listening to the concerns of customers, co-workers, dealers, and suppliers – and Making sure this information gets proper attention; and * Conducting ourselves with the highest ethical standards.Employees who violate these requirements are subject to disciplinary action that, in the judgment of management, is appropriate to the nature of the violation, which may include termination of employment. Employees may also be subject to civil and criminal penalties if the law has been violated. References 1. http://www. toyot a-global. com/company/vision_philosophy/pdf/code_of_conduct. pdf 2. http://www. mitsubishicorp. com/jp/en/about/philosophy/pdf/conduct100624e. pdf 3. http://corporate. ford. com/doc/corporate_conduct_standards. pdf 4. http://www. globalsuzuki. com/corp_info/environmental/pdf/2005_env_soc_report_e. pdf 5. http://www. gm. com/content/dam/gmcom/COMPANY/Investors/Corporate_Governance/PDFs/Winning_With_Integrity. pdf

Understanding Satire Worksheet Essay

Part A: Twain and McCullough Provide supporting evidence from the texts to support your responses to these questions. All answers should be in the form of complete sentences. 1. What is the issue Twain is satirizing? That children blindly follow tradition and don’t think for themselves. 2. What techniques does Twain use to create his satire? sarcasm, so that he can assume the role of an elder in society 3. What is the issue McCullough is satirizing? The fact that all children are pampered and are not truly special in any way. 4. What techniques does McCullough use to create his satire? He uses wit to explain what makes something special. 5. How effectively do the techniques used communicate Twain’s position? It effectively allows Twain to create a different persona makes his statement more agreeable 6. How effectively do the techniques used communicate McCullough’s position? They work well because it allows him to explain that if everyone is special then nobody is. 7. How are the messages communicated by Twain and McCullough similar? They are both trying to make a point to the same type of audience and because of this they take a similar approach by explaining how and what they have been taught. 8. Which message could you relate to more? Explain why in a minimum of three sentences. I think I could relate to McCullough’s argument because I feel like I have always shared his point of view and got annoyed when my parents would treat my siblings like they were one of a kind and so special when it that was far from the truth. Look more:  satire mark twain essay Part B: Search for Satire Use the guided analysis exercises within the lesson as a model for this part of the assignment. 1. Locate an example of satire. Copy and paste it here, making sure to note the source where you found it in a proper citation. Writethinker, Feb 25, 2013. 2. What is human institution or human weakness is being satirized in this piece? The way our society values athletes who work for entertainment versus people who have more important jobs. 3. Identify and explain the types of humor devices used to create the satire. It is reversing the roles of a low paying government worker and an extremely overpaid athlete. This is a form  of irony 4. How effectively do the techniques used communicate the creator’s position? They communicate the point well because it uses syntax in a way that makes being an athlete sound like a very overrated practice. 5. Evaluate the overall effectiveness of the satire. Explain your reasoning in a minimum of three sentences. The satire is very effective. This form of satire uses irony to reverse the roles of two professions. The reason this is effective is because it makes the viewer think about what the two roles actually do and whether or not they deserve the pay they get.

Trumans Presidentcy essays

Truman's Presidentcy essays Despite strong opposition from a Republican congress, Truman attempted to extend Roosevelts New Deal policies by strengthening social security, conservation, implementing rent controls, and providing housing to low-income families. At times, however, Truman was inconsistent with his own partys beliefs and the ideal of the New Deal in order to suit the immediate situation and retain public support. Furthermore, Truman supported civil rights actions and for the first time, increased the political status of African American citizens. Trumans various other reforms were much like the proposals of Roosevelt, but the mood of the nation due to its affluence and that of Congress opposed his efforts and the changing times proved that Trumans Fair Deal was not as necessary as FDRs New Deal. Trumans organized policy to elaborate on the New Deal was termed the Fair Deal and aimed to improve social conditions like Roosevelts plan had done previously. His immediate goals were full employment and an improved economy, as well as to provide for the common good. The Fair Labor Standards Act increased the minimum wage from 40 cents to 75 cents and the Social Security Act increased benefits to the elderly by 77.5%. Also, to the advantage of those who lived in rented homes and apartments, Truman lengthened rent controls to March 1951, and in addition, the Housing Act vowed to eliminate slums and established 810,000 low-income houses, thus providing a good amount of citizens with affordable housing. The president also implemented the Employment Act in 1946 to help stabilize the postwar economy. The act created a three member council of economic advisors and a joint committee to study and propose stabilization measures. Moreover, Truman attempted to establish a Missouri Valley Auth ority while extending the power of the Tennessee Valley authority, but was unsuccessful. However, the president did obtain increases in...

Best Analysis Eyes of TJ Eckleburg in The Great Gatsby

Best Analysis Eyes of TJ Eckleburg in The Great Gatsby SAT / ACT Prep Online Guides and Tips In The Great Gatsby, in the middle of a strange, gray landscape, hovers a giant billboard of eyes without a face- the eyes of Doctor T.J. Eckleburg. It's a creepy image, and the fact that several characters seem disturbed by it means that it is very significant in the novel. But did you know that F. Scott Fitzgerald didn't make up this advertisement? If you image search "oculist shop sign," you'll see that this disembodied eyes thing was a pretty standard way to advertise places that sold glasses! So how does The Great Gatsby transform what would have a reasonable everyday image into a sign of the macabre? And why does this billboard affect the characters who see them so much? In this article, I'll talk about the places where the eyes of Dr. T.J. Eckleburg are mentioned in the novel, explain their symbolic meaning, connect them with the novel's themes and characters, and also give you some jumping-off points for writing essays. Quick Note on Our Citations Our citation format in this guide is (chapter.paragraph). We're using this system since there are many editions of Gatsby, so using page numbers would only work for students with our copy of the book. To find a quotation we cite via chapter and paragraph in your book, you can either eyeball it (Paragraph 1-50: beginning of chapter; 50-100: middle of chapter; 100-on: end of chapter) or use the search function if you're using an online or eReader version of the text. What Are the Eyes of Dr. T.J. Eckleburg in The Great Gatsby? Before delving into the deeper meaning of this image, let's get a general idea of what this object is. In the middle of Queens, along the road the characters take to get from West Egg to Manhattan, near George Wilson's garage, there is a billboard. The billboard is an ad for an optometrist (called an "oculist" in the 1920s). The image on the ad is a pair of giant disembodied blue eyes (each iris is about a yard in diameter), which are covered by yellow spectacles. The rest of the face isn't pictured, and the billboard is dirty with paint that has faded from being weathered. Key Quotes About the Dr. T.J. Eckleburg Eyes Before we can figure out what the eyes mean as a symbol, let's do some close reading of the moments where they pop up in The Great Gatsby. Chapter 2 The first time we come across Dr. T.J. Eckleburg and his eerie eyes, we are in the midst of a double whammy of terribleness. First, Nick has just described Queens as a depressing, crumbling "valley of ashes" that is "grotesque" and "desolate" (2.1). Second, Tom is about to introduce Nick to Myrtle Wilson, his married mistress. But above the grey land and the spasms of bleak dust which drift endlessly over it, you perceive, after a moment, the eyes of Doctor T. J. Eckleburg. The eyes of Doctor T. J. Eckleburg are blue and gigantic- their retinas are one yard high. They look out of no face but, instead, from a pair of enormous yellow spectacles which pass over a nonexistent nose. Evidently some wild wag of an oculist set them there to fatten his practice in the borough of Queens, and then sank down himself into eternal blindness or forgot them and moved away. But his eyes, dimmed a little by many paintless days under sun and rain, brood on over the solemn dumping ground†¦ I followed [Tom] over a low white-washed railroad fence and we walked back a hundred yards along the road under Doctor Eckleburg's persistent stare... "Terrible place, isn't it," said Tom, exchanging a frown with Doctor Eckleburg. (2.1-20) Just like the quasi-mysterious and unreal-sounding green light in Chapter 1, the eyes of Doctor Eckleburg are presented in a confusing and seemingly surreal way: Instead of simply saying that there is a giant billboard, Nick first spends several sentences describing seemingly living giant eyes that are hovering in mid-air. Unlike the very gray, drab, and monochrome surroundings, the eyes are blue and yellow. In a novel that is methodically color-coded, this brightness is a little surreal and connects the eyes to other blue and yellow objects. Moreover, the description has elements of horror. The "gigantic" eyes are disembodied, with "no face" and a "nonexistent nose." Adding to this creepy feel is the fact that even after we learn that the eyes are actually part of an advertisement, they are given agency and emotions. They don't simply exist in space, but "look out" and "persistently stare," the miserable landscape causes them to "brood," and they are even able to "exchange a frown" with Tom despite the fact that they have no mouth. It's clear from this personification of an inanimate object that these eyes stand for something else- a huge, displeased watcher. Chapter 7 The second time T.J. Eckleburg's eyes appear, Tom, Nick, and Jordan are stopping at Wilson's garage on their way to Manhattan to have it out with Daisy and Gatsby. We were all irritable now with the fading ale and, aware of it, we drove for a while in silence. Then as Doctor T. J. Eckleburg's faded eyes came into sight down the road, I remembered Gatsby's caution about gasoline†¦.That locality was always vaguely disquieting, even in the broad glare of afternoon, and now I turned my head as though I had been warned of something behind. Over the ashheaps the giant eyes of Doctor T. J. Eckleburg kept their vigil but I perceived, after a moment, that other eyes were regarding us with peculiar intensity from less than twenty feet away. In one of the windows over the garage the curtains had been moved aside a little and Myrtle Wilson was peering down at the car. (7.136-163) This time, the eyes are a warning to Nick that something is wrong. He thinks the problem is that the car is low on gas, but as we learn, the real problem at the garage is that George Wilson has found out that Myrtle is having an affair. Of course, Nick is quickly distracted from the billboard's "vigil" by the fact that Myrtle is staring at the car from the room where George has imprisoned her. She is holding her own "vigil" of sorts, staring out the window at what she thinks is the yellow car of Tom, her would-be savior, and also giving Jordan a death stare under the misguided impression that Jordan is Daisy. The word "vigil" is important here. It refers to staying awake for a religious purpose, or to keep watch over a stressful and significant time. Here, though, both of those meanings don't quite apply, and the word is used sarcastically. The billboard eyes can't interact with the characters, but they do point to- or stand in for- a potential higher authority whose "brooding" and "caution" could also be accompanied by judgment. Their useless vigil is echoed by Myrtle's mistaken one- she is vigilant enough to spot Tom driving, but she is wrong to put her trust in him. Later, this trust in Tom and the yellow car is what gets her killed. Chapter 8 Our last visit to the eyes happens during a private moment between the coffee shop owner Michaelis and George Wilson. Since Nick isn't actually there, this must be Nick's version of Michaelis's testimony to the police after the murder-suicide. "Have you got a church you go to sometimes, George? Maybe even if you haven't been there for a long time? Maybe I could call up the church and get a priest to come over and he could talk to you, see?" "Don't belong to any." ... Wilson's glazed eyes turned out to the ashheaps, where small grey clouds took on fantastic shape and scurried here and there in the faint dawn wind. "I spoke to her," he muttered, after a long silence. "I told her she might fool me but she couldn't fool God. I took her to the window" With an effort he got up and walked to the rear window and leaned with his face pressed against it, "and I said 'God knows what you've been doing, everything you've been doing. You may fool me but you can't fool God!' " Standing behind him Michaelis saw with a shock that he was looking at the eyes of Doctor T. J. Eckleburg which had just emerged pale and enormous from the dissolving night. "God sees everything," repeated Wilson. "That's an advertisement," Michaelis assured him. Something made him turn away from the window and look back into the room. But Wilson stood there a long time, his face close to the window pane, nodding into the twilight. (8.72-105) Here, finally, the true meaning of the odd billboard that everyone finds so disquieting is revealed. To the unhinged George Wilson, first totally distraught over Myrtle's affair and then driven past his breaking point by her death, the billboard's eyes are a watchful God. Wilson doesn't go to church, and thus doesn't have access to the moral instruction that will help him control his darker impulses. Still, it seems that Wilson wants God, or at least a God-like influence, in his life- based on him trying to convert the watching eyes of the billboard into a God that will make Myrtle feel bad about "everything [she's] been doing." In the way George stares "into the twilight" by himself, there is an echo of what we've often seen Gatsby doing- staring at the green light on Daisy's dock. Both men want something unreachable, and both imbue ordinary objects with overwhelming amounts of meaning. So in the same way Myrtle couldn't see the truth above, this lack of a larger moral compass here guides George (or at least leave him vulnerable) to committing the murder/suicide. Even when characters reach out for a guiding truth in their lives, not only are they denied one, but they are also led instead toward tragedy. The characters have no access to any of these. The Meaning and Significance of the Eyes of Dr. T.J. Eckleburg in The Great Gatsby In the world of The Great Gatsby, there is no moral center. Every character is shown to be selfish, delusional, or violent. Even Nick, who, as our narrator, is ostensibly meant to reflect on who is good and who is bad, turns out to be kind of a misogynist bigot. It's not surprising that none of these characters is shown to have faith of any kind. The closest any of them come to being led by an outside force, or voice of authority, is when Tom seems swayed by the super racist arguments of a book about how minorities are about to overwhelm whites. So it makes sense that Nick, whose job it is to watch everyone else and describe their actions, pays attention to something else that seems to also be watching- the billboard with the eyes of Doctor T.J. Eckleburg. The billboard watches the site of the novel's biggest moral failures. On a more local level, the garage is the place where Daisy kills Myrtle. But on a bigger scale, the "ash heaps" of Queens show what happens to those who cannot succeed in the ambitious, self-serving, predatory world of the Roaring 20's that Fitzgerald finds so objectionable. The problem, of course, is that this billboard, this completely inanimate object, cannot stand in for a civilizing and moral influence, however much the characters who notice it cower under its gaze. Tom frowns when he feels himself being watched, but this feeling does not alter his actions in any way. Wilson wants Myrtle to be shaken up by the idea of this watcher, a God-like presence that is unfoolable, but she is also undeterred. Even Wilson himself, who seems to feel the billboard is some kind of brake on his inner turmoil, is easily persuaded that it's just "an advertisement," and so nothing stands in the way of his violent acting out. Like Gatsby, who is also compared to "the advertisement of the man" (7.83), the billboard is a sham representation of a deeper idea. People want to read God or at least an overseeing presence into it, but, in the end, they are simply externalizing their anxiety about the moral vacuum at the center of their world. Not quite the kind of vacuum we're talking about here. Characters, Themes, Motifs, and Symbols Connected to the Eyes of Doctor T.J. Eckleburg Nick Carraway. Nick is the first to notice the billboard and describe it as a watchful presence. He finds it a discomfiting cap on the misery and desolation of the "ash heaps" that separate Long Island from Manhattan. In a way, the billboard does what Nick could never do- be a completely impartial, completely objective observer of the events around it. George Wilson. George seems to conflate the eyes of T.J. Eckleburg with his idea of an ever-present, all-seeing God. He reveals to Michaelis that part of his reaction to Myrtle's affair was to try to make her be afraid of a God who is watching her every move like the billboard does. In the end, after he seems completely unhinged by Myrtle's death, George stares at the billboard in the same way that Gatsby stares at the green light at the end of Daisy's dock. It's possible to conclude that when Michaelis tells George that the eyes are just an advertisement, he removes the last barrier preventing George from acting out his violent intention. Morality and Ethics. The values of the world within the novel seem to simply be: get whatever you want for yourself, as much as you can, in any way you can, and don't get caught. No one has an internal moral compass, and there is no external one either apparently. The eyes of TJ Eckleburg come closest to being an external motivator for characters to at least consider the morality of their actions, as they squirm and become uncomfortable under the eyes' gaze. Money and Materialism. The billboard is there in the first place as an advertisement, and thus also reflects the huge capitalist influence in everyone's lives. The real reason that there is no moral or ethical underpinning to the lives of these characters is that their world is based on a greedy, money-based notion of success. Even the object that is the closest thing to a religious figure is in reality trying to compel those who see it to buy something and make someone else richer. The Valley of Ashes. The billboard of the eyes of T.J. Eckleburg is located in the middle of what Nick calls "the valley of ashes"- the industrial section of Queens that connects the rich neighborhoods of the Eggs on Long Island and the similarly booming Manhattan. That the eyes watch over this neighborhood in particular is an indictment of the way those who can't claw their way to the top get left behind in the lawless Wild East, shaming those passing through who are taking advantage of the hard work of the poor. What makes the world of The Great Gatsby go around. Essay Ideas and Tips for Writing About the Eyes of Doctor T. J. Eckleburg Now that we've discussed the significance of the billboard advertising the oculist Doctor Eckleburg, let's figure out the best way to approach this symbol in an essay. Writing Tips Here are some tips for how to write an essay about the role of a symbol in a novel: Build from the text out. In this article, I first looked at the eyes in context and discussed the billboard's meaning in the exact places where it appears, and only afterward wrote about their general significance in the novel. Keep the same system in mind for your own essay: progress from small ideas to big ones to bolster your argument. Make an argument. It's not enough to just describe the symbol and explain its possible meanings. Instead, you have to make sure that you're making some kind of point about why/how the symbol works. How do you know if you're making an argument and not just saying the obvious? If you can imagine someone arguing the opposite of what you're saying, then you've got an argument on your hands. Don't overthink it. Sure, the billboard's giant eyes can be said to represent lots of things: God, moral failings, or the lack of ethical oversight on the East Coast. But that doesn't mean that it also stands for Gatsby's father, the freedom of sailing, or Daisy's childhood. In other words, watch out for stretching your symbol analysis too far from what the text is telling you. Essay Ideas Here are some possible essay arguments. You can build from them as-is, argue their opposite, or use them as jumping-off points for your own interpretation. What Wilson really wants when he's staring at the eyes of Doctor T.J. Eckleburg is the kind of intervention that a third-person narrator would normally provide: someone to punish the bad characters and reward the good ones. Because there's no supervising authority like that in the novel, Wilson takes justice into his own hands. The problem isn't that there aren't any moral rules in the world of the novel, but that everyone is so flawed that it would be impossible to figure out who is right and who is wrong. That's why the only appropriate God figure is an inanimate object. The eyes are placed on the road between Manhattan and West Egg rather than in one of those places because this road is a place where characters could make different choices, and where they can make the decisions that affect their lives in either one of those destinations. Who has the most options in the novel? Who has the least? The Bottom Line The Eyes of Doctor T.J. Eckleburg is a billboard advertising an oculist that features a pair of giant disembodied blue eyes covered by yellow spectacles. The eyes pop up in: The beginning of Chapter 2, when Nick's personification of the inanimate eyes implies that they represent a huge, displeased watcher or the characters' moral failures. In the middle of Chapter 7, when the eyes are a warning to Nick, who perceives them as an image of a higher authority sitting in judgment. In the middle of Chapter 8, when Michaelis's explanation that the billboard isn't actually God releases the violence Wilson has been holding in check. The oculist's billboard and its creepy eyes watch over a world without a moral center, where every character is shown to be selfish, delusional, or violent, and it is positioned on the site of the novel's biggest moral failures. This billboard, a completely inanimate object, cannot stand in for a civilizing and moral influence, however much the characters want to read God or at least an overseeing presence into it. The Eyes of Doctor Eckleburg are associated with: Nick Carraway, who notices it because the billboard does what Nick could never do- be a completely impartial, completely objective observer of the events around it. George Wilson, who conflates the eyes of T.J. Eckleburg with his idea of an ever-present, all-seeing God. Morality and ethics, which don't exist in a world where the rules are: get whatever you want for yourself, as much as you can, in any way you can, and don't get caught. The Valley of Ashes, an industrial neighborhood that is an indictment of the way those who can't claw their way to the top get left behind in the lawless Wild East. Money and materialism, since the billboard reflects the huge capitalist influence in everyone's lives. What's Next? Refresh your memory of the chapters where this symbol appears: Chapter 2, Chapter 7, and Chapter 8. Compare and contrast Tom and George to see why they react to the billboard's unsettling eyes in such different ways. Consider the location of the billboard by reading about the valley of ashes and the other settings in the novel. Check out all the other symbols that enrich The Great Gatsby. Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

How might performance-related pay (PRP) improve performance Are there Essay

How might performance-related pay (PRP) improve performance Are there other forms of financial incentive that could be better suited to the task - Essay Example Thus, need to identify measures that significantly impact the performance of the workforce has become intrinsic to the success of the firms. The paper would focus on the issues vis-Ã  -vis financial incentives that considerably impact the employees’ performance. Human resource is central to the organizational visions and goals and HR leadership initiatives become crucial factor for creating and organizing an effective workforce that is able to make valuable contribution to the increased output and improved performance outcome of the organizational. Hence, HR strategy needs to be redefined as globalization has ushered in a huge database of human capital whose potential needs to be exploited to realize one’s own vision and mission (Taylor, 2008). The challenges of multicultural fabric of society are myriad. Now, the workforce must be looked upon as resource that can be tapped to improve and improvise the performance of the organization in the fiercely competitive business setting. HR leaders need to be aware that the traditional process of labour deployment is undergoing a fast transformation, both in terms of quality and quantity. Scholars assert that information technology and new media of communication channels in the past decade and a half have ushered in radical new forms of processes (Freeman and Perez 1988, Best 1990). The rapidly changing models of work environment has made it imperative for the employees and the job aspirants alike, to keep themselves updated with the knowledge and use of all the latest gadgets and processes which are increasingly replacing the older model of office efficiencies. The innovative measures that link pay to the performance and other such incentive driven tools have increasingly being adopted by the organizational leadership. Bloisi (2007) emphasizes that performance management primarily defines the process through which the managers ensure that employees’ output is at par with that of